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Sample Company Report or "Tearsheet"
Each company report or "tearsheet" in the KIT database is comprised of three tabs:
Company Description
Investments
Graphical Analysis
Company Description
The Company Description tab contains the following sets of information:
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This area contains the company name, location, website address, and 3-4 sentence description. In addition, if the data is available, it contains the main point of contact for the company and any legal counsel the company is utilizing.
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This area contains descriptions and download links for any Amended Certificates of Incorporation that we have on file. In addition, there is a link to download the company's entire "tearsheet" in a PDF format.
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This area contains a list of the company's investors and links to that firm. For a more in-depth analysis of the investments into this company, see the "Investments" tab.

Investments
The Investments tab contains the following sets of information:
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This area contains the breakdown of investments in this company, including round date, number, and amount. It also lists the company's stage and investors at the time of investment.
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This area contains the breakdown of post-money valuations and deal terms present in the investments from the previous table. Please note that we do not have the valuations or deal terms for every investment in the company. If there is a particular set of deal terms that you are interested in finding, please contact us today at 646-290-9254. For a list of all the terms tracked by the KIT database, please see "Using KIT".

Graphical Analysis
The Graphical Analysis tab contains the Cost of Capital Benchmark including the company's own deal terms.
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The Cost of Capital Benchmark is an analytics tool, defined in a graphical format whose independent variables are time, industry, and region. The value of such a tool lies in its capability to reduce a venture capital deal to a numerical value and then compare that numerical representation to a baseline.
The core of the benchmark involves a proprietary algorithm to establish a numerical representation of the deal. The evaluation scale ranges from -1 (fully company-friendly) to +1 (fully-investor-friendly). Thus a common stock deal with weighted average antidilution would carry a much lower number than a full-ratchet, series D, down round. The algorithm is based on expert, internal research into subjective valuation and feedback from professionals in the industry.

If the above examples are not enough to convince you of the value of a KIT subscription, please contact us for a more detailed demonstration.


